Start-Up Businesses Source Of FinanceMaking sure your business has sufficient money to grow is a big
challenge for start-ups. Since the recession, banks have become more
risk-adverse. Around a third of start-up and early stage businesses get
refused credit by the banks, while a number of businesses are
discouraged from even applying for finance. So where can start-up
businesses look for finance?
Investing your own cash
Start-up business owners should be prepared to put their own cash
into a new business. Stakeholders such as customers and suppliers, as
well as finance providers, will expect to see a personal commitment from
the business owner before they will even consider doing business with a
start-up.
If you are passionate about your business idea and confident it
will succeed once it's on its feet, you should be ready to put some
of your own savings into the venture. Not only is this the most
natural first step, it can also make good business
sense. You are more likely to push your business forward
if your neck is on the line.
You are likely to interest investors more too, if they see you
are fully-invested yourself. Just remember to treat a
personal investment just as you would that of an outside
investor: re-mortgaging your house and throwing in your
entire life savings while hoping for the best is not a sound
business decision.
A popular option - if you don't invest your own money directly
in the business - is to take no salary from the
business and live off your savings instead.
There are other options besides putting your own money into the
venture, of course. You could consider calling on the 'three F's',
for instance: Family; Friends - and Fools, so it goes. It's a
good idea to make a formal rather than a verbal
arrangement, determining whether your family member or
friend's money serves as a loan, or as an investment for
instance.
Tread carefully, as misunderstandings can damage
relationships: it's only advisable if your business is primed for
strong, consistent, growth.
That said, the three FFFs are usually by far the most
affordable form of small business finance out there - and,
providing you're successful, arguably the most hassle-free form of
investment for those investing too.
See Business Link for further legal, tax and general
considerations on the three F's.
Strike a balance: invest personally in your
business, but leave yourself room to exit incase it doesn't go as
expected
Positives in banking: Loans come in all shapes and sizes: there will be one that's suited to you, Credit and pre-agreed overdrafts provide welcome safety nets
Negatives in banking: Beware of high interest rates, especially when considering credit cards: look into fixed-rate and capped-rate loans. Look out for hidden charges, late-payment charges or early-redemption penalties. With criteria becoming more stringent, it can be difficult to secure a small business loan - or even a good start-up business account -- without proven track record. When setting up an account, applying for a bank loan, or for credit cards or an overdraft, it's important to have an excellent business plan prepared. You need to show that your business is ready for investment and you should also have clear sales projections and a robust cash-flow forecast. It's worth considering offering personal guarantees to secure the loan, if you have personal assets. If you are finding it difficult to secure credit, you are well advised to look into the Enterprise Finance Guarantee (EFG) scheme.
Even the most cash-generative companies need funding to either start or grow. Regardless of how much money you're able to put in yourself, it's important to step back and consider the business finance options open to you. Typical small business funding comes from either friends and family or banks, but there are actually a range of business finance solutions available.
If your company needs to grow quickly to accommodate demand and make a mark, organic profit revenue may not cut it. If you encounter unforeseen difficulties - delays with suppliers or late payments from clients - a financial cushion could save your business. Finance types. It is vital you select a source of small business financing that doesn't just provide the capital you need but has repayment terms to suit your growth and which you, as an individual, are comfortable with. The type and size of investment you seek will depend on the stage your business has reached. This guide looks at your options: explore all those open to you: Personal investment, Banks , Grants and government support, Private equity, Asset-based financelook into the Enterprise Finance Guarantee (EFG) scheme.
Friends And Relatives
A
relative or friend who has been in business should understand the
needs of a start-up and may be prepared to provide finance. However,
it’s important that the basis on which money is offered is clearly
defined and put into a written agreement. Misunderstandings and
disagreements do happen and a written agreement provides the evidence of
the basis on which the loan was offered. Barrie Terblanche, author of
Start your own business in South Africa
says that this is the biggest source of business finance around the
world; and provides an incentive unlike no other. 'If you convince your
aging mother to take a bond of R300 000 out on her house, you’re going
to be slightly more careful with this money than if you’d borrowed it
from the bank,' he says. If you don’t like the idea of appealing to your
personal network for money, perhaps they can help out with things like
office equipment or work space.
Credit cards
Many start-up businesses have limited overheads, such as motor
expenses and office stationery. A personal or business credit card can
be used to pay for these expenses provided the amount of credit is
controlled. When the business becomes more established, suppliers will
be more prepared to provide goods and services on credit.
Credit unions
Credit unions are not the same as banks, they’re nonprofit organizations owned by their customers, which often helps keep their
loan rates low. Before applying for a loan, you have to become a
‘member’. As long as you meet their criteria you’re in. You’ll often
qualify by sharing characteristics with other members, such as where you
work or where you live. Like bank loans, credit union loans usually
require you to prove your creditworthiness.
Grants
Grants are sometimes available from central or local government,
usually for specific groups of people, or sectors that government wants
to encourage. There is a wide variety of business grants
available: they are available from the government, from your
local authority, from your regional development agency, and from
the EU. Grants aren't available for all businesses though
- the EU's grant activities are limited to public sector
funding, for example - so before applying, make sure to
check your eligibility. Be prepared for a complicated application
process. Areas where grants proliferate include research
& development (R&D); employment and training; and
environmental schemes. Business Link's Grant and Support Directory is a great place to
check whether there is a grant out there for your company. If the application process deters, you can contact your local
Business Link for help with your application, or it's
possible to hire a consultant to help you with the grant
application process. As many grants are awarded on a competitive
basis, this is an option worth considering: it may raise your
chances against other applicants. Remember to research eligibility criteria and
consider hiring a consultant
Charity finance
Some
charities, such as the Prince’s Trust, offer loans to start-up
businesses, usually for specific groups of people such as the under 25s
or over 50s. Sometimes they provide finance alongside help such as
mentoring or training courses. Apart from banks, other formal funding
institutions exist which
provide loans for businesses. Business Partners is an example of such an
organization - this local company supports entrepreneurial growth by
providing financing as well as added-value services
(mentoring etc) for viable small and medium enterprises. You will
need to present a solid business plan with clear forecasts and realistic
budgets.
Bank finance – overdraft or loans
Bank loans or overdrafts are still very popular with businesses.
However, banks usually insist on the finance being secured on the assets
of the business or supported by personal guarantees from the business
owner. Additionally, for loans over a certain amount, banks require a convincing business plan
and financial forecasts showing how the loan will be repaid. Few banks
will lend to a new start-up but as the business establishes a positive
‘track record’ they will be more prepared to consider finance.
If you believe the headlines, banks are not the best place to
source business finance, but
nevertheless, around two thirds of those seeking funding pay their
bank manager a visit. If you can get funding from a bank, it means
you will have more control over your business and determine how
fast it can grow, but if you don't have a solid track record in
setting up in business, a bank loan may be difficult to
secure.Positives in banking: Loans come in all shapes and sizes: there will be one that's suited to you, Credit and pre-agreed overdrafts provide welcome safety nets
Negatives in banking: Beware of high interest rates, especially when considering credit cards: look into fixed-rate and capped-rate loans. Look out for hidden charges, late-payment charges or early-redemption penalties. With criteria becoming more stringent, it can be difficult to secure a small business loan - or even a good start-up business account -- without proven track record. When setting up an account, applying for a bank loan, or for credit cards or an overdraft, it's important to have an excellent business plan prepared. You need to show that your business is ready for investment and you should also have clear sales projections and a robust cash-flow forecast. It's worth considering offering personal guarantees to secure the loan, if you have personal assets. If you are finding it difficult to secure credit, you are well advised to look into the Enterprise Finance Guarantee (EFG) scheme.
Hire purchase, leasing or hiring
If a start-up business needs to buy business assets they should
always consider hire, hire purchase or leasing. Under hire or leasing
agreements the asset always remains the property of the finance
provider. Under hire purchase the asset is purchased by the business and
the purchase is paid for over an extended period. Both allow the use of
the asset whilst paying for it over a fixed period. This avoids tying
up money unnecessarily.
Invoice Factoring and Discounting
These forms of finance are based on a business selling its sales
invoices to a finance provider who advances a fixed percentage of the
invoice. When the customer pays the invoice, the finance provider pays
the balance to the seller, less their interest and administration costs.
Factoring provides the additional advantage of a full sales ledger and
collections service under which the Factor takes on the responsibility
for the sellers’ sales ledger. Under an Invoice Discounting service, the
seller continues to administer the sales ledger and the service is
usually undisclosed to customers.
Small scale equity finance such as business angels
Business angels are usually successful business people who are
prepared to buy a stake of between about 10% and 40% of a business. Many
have a preference for the sector they made their money in. They will
often undertake the due diligence themselves, relying on their
experience to guide them, and will usually ask for a seat on the board.
To attract a business angel a compelling business plan
demonstrating a clear growth strategy is absolutely essential.
Individual business angels will usually invest between £25,000 and
£250,000, however syndicates may invest up to £1 million or more in a
limited number of situations. Angel investors are
similar to equity partners, in that they seek large returns from a few
companies in a portfolio of investments. They are usually more
flexible, however, as it is their own wealth at stake. Angel investors
are often successful entrepreneurs who are keen to invest in small
companies in industries that they are personally passionate about.
Add experience: Seeing some gray hair on your management team will
help ease investors' fears about your company's ability to deal with a
tough economy. Even an unpaid, but highly experienced adviser could add
to your credibility.
Don't be a fad-follower: Did you start your company because you are
truly passionate about your idea or because you want to cash in on the
latest trend? Angels can spot the difference and won't give much
attention to those whose companies are essentially get-rich-quick
schemes.
Know your stuff: You'll need market assessments, competitive
analysis and solid marketing and sales plans if you expect to get
anywhere with an angel. Even young companies need to demonstrate an
expert knowledge of the market they are about to enter as well as the
discipline to follow through with their game plan.
Keep in touch: An angel may not be interested in your business right
away, especially if you don't have a track record as a successful
entrepreneur. To combat that, you should formulate a way to keep them in
the loop on big developments, like a major sale.
Private equity or venture capital
For very high growth businesses with a good track record, private
equity companies can often invest in excess of £10 million. Again, a convincing business plan
is a must. They tend to have preferred sectors for investment and
favour businesses with very high growth potential, seeking an exit from
their investment (by floatation on a public market or trade sale) and
selling their shares within five to seven years.
Business angels and Venture Capitalist (VC) firms provide
investment in exchange for a share of your company. While this
means you'll be giving up a share of your business - and therefore
the profits - the backers will also give you their
expertise and help you generate new contacts as well as
supporting the management of your business.
It's likely there will be a planned exit identified, at which
point the investors will expect to have realised their
return.
Generally, for a business angel to be interested in your
proposition, your business should have the potential to
grow exponentially over the next three to five years. Angel
investors look for a good return on their initial investment - of
up to £750,000 - after a three- to seven-year holding period, and
the average return on angel investments in the UK is 22% after four
years.
Venture Capitalists are generally interested
in specialised areas and high-growth businesses
looking to raise between £2m and £5m. It's worth bearing in mind,
while VC's have larger cheque-books, they also take a
larger percentage - a minimum of 20% -- of your
business, and take a very pro-active role in your company. In
contrast, Angels tend to take a more supportive role, but once they
have invested, both VC's and Angels expect results.
Be prepared for a change in dynamic once the
business changes from your 'baby' into a full-grown firm with a
board of investors calling your decisions into account - it's
a very different set-up.
Log on to the British
Business Angel Association to find investors and attend
networking events
Bank finance information requirements
When
looking to a bank for finance, here are four top things to keep in
mind:
A business plan with convincing narrative. Cash flow forecasts showing
how much finance is required and when it will be repaid. Past financial
reports. Detail of the key people in your business with information on
their credit histories and explanations for past difficulties. With so
many businesses struggling to survive, it’s helpful to be
able to draw on the expertise of leading financial experts. Start today!
Other options for funding growth include:
Selling more, Charging more for your product – what effect would there
be by
increasing your sales price by 30, 50 or 100%? In many cases increasing
sales price will increase sales, Establishing better sales channel
partners – preferably ones that already have your target market as
customers, Using customers as promoters of your product, Sharing
promotion costs with distributors, Licensing deals, Structuring payment
options eg. 50% deposit with order, Debt finance, Invoice factoring,
Government grants – yes there are still some available.Even the most cash-generative companies need funding to either start or grow. Regardless of how much money you're able to put in yourself, it's important to step back and consider the business finance options open to you. Typical small business funding comes from either friends and family or banks, but there are actually a range of business finance solutions available.
Funding By The Crowd
Crowdfunding is another
alternative funding option, which has gathered popularity with the
advent of social media. Entrepreneurs pitch their ideas on various
crowdfunding sites; and interested investors come forward to support
with whatever amount they are prepared to put forward. This method
splits the risk between the 'crowd'; a viable model for supporting
up-and-coming entrepreneurs. Finding finance for your business
can be a daunting task, so it’s useful to know that there are more than a
few doors for you to knock on. It’s certainly not the first challenge
you’re going to face as an entrepreneur, and if you have the skills
necessary to start and run a successful business, it shouldn’t be an
issue that will hinder you.
Why raising finance is important
If your company needs to grow quickly to accommodate demand and
make a mark, organic profit revenue may not cut it.
If you encounter unforeseen difficulties - delays with
suppliers or late payments from clients - a financial cushion could
save your business.
Finance types. It is vital you select a source of small business financing that
doesn't just provide the capital you need but
has repayment terms to suit your growth and which
you, as an individual, are comfortable with. The type and size of
investment you seek will depend on the stage your business has
reached. This guide looks at your options: explore all those open
to you:
Personal investment, Banks
, Grants and government support, Private equity, Asset-based financelook into the Enterprise Finance Guarantee
(EFG) scheme.If your company needs to grow quickly to accommodate demand and make a mark, organic profit revenue may not cut it. If you encounter unforeseen difficulties - delays with suppliers or late payments from clients - a financial cushion could save your business. Finance types. It is vital you select a source of small business financing that doesn't just provide the capital you need but has repayment terms to suit your growth and which you, as an individual, are comfortable with. The type and size of investment you seek will depend on the stage your business has reached. This guide looks at your options: explore all those open to you: Personal investment, Banks , Grants and government support, Private equity, Asset-based financelook into the Enterprise Finance Guarantee (EFG) scheme.
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